We Are Loba
An independent Latina-founded design studio built on the belief that design is not decoration. It’s strategy.
Loba Design Studio is a small, intentional team founded and led by Mel McVeigh, operating at the intersection of strategy and creativity. We work with founders, established brands, and organizations across healthcare, retail, e-commerce, consumer goods, and beyond.
Prior to founding Loba in 2021, Mel spent over a decade building digital experiences for organizations like NASA, National Geographic, and The MacArthur Foundation. She built the studio for founders and brands who refuse to be background noise.
Rebecca De Haro
Visual Designer
Brings visual ideas to life with precision and craft.
Gianna Faulkner-Gonzalez
Creative Marketer
Shapes brand narratives through creative strategy and content.
Andrew Tufts
Copywriter
Crafts copy that is clear, considered, and always on brand.